What’s Your Story? Build Narratives that Boost Your Business

 blog, Events, marketing, promotion, seminar  Comments Off on What’s Your Story? Build Narratives that Boost Your Business
Sep 292011
 

What'sYourStory?BuildNarrativesthatBoostYourBusiness

When: 6:00 PM – 8:00 PM MONDAY, NOVEMBER 14

Where: The Center for Architecture, 536 LaGuardia Place, NY, NY 10012 (212) 683-0023 [email protected]

People have been communicating through storytelling since they lived in caves and sat around campfires. Today, businesses use narrative to convey their companies’ messages and stand out in an increasingly competitive marketplace. So how does storytelling apply to design firms? What distinguishes one firm from another is not only its portfolio, but messages conveyed through creative and compelling stories. These speakers will demonstrate how design firms can use multimedia tools and different platforms to create effective stories that boost marketing, communications, and public relations programs.

Presenters:
Denise Ramzy, LEED AP BD+CAdjunct Professor, Parsons The New School of Design and Principal, Field Dimension
Richard Cook, AIA Partner, Cook+Fox Architects
Helen Dimoff, Communications Director/Principal, NBBJ

Cost:
Free for members
$10 for non-members

Organized by the AIANY Marketing and PR Committee


 

Graphic Architecture

 drawing, Events, Exhibits, models, photography, Uncategorized, visualization  Comments Off on Graphic Architecture
Sep 272011
 

Pin-up and Something Together are located at The Compound Interest: Centre for The Applied Arts – 15-25 Keele Street, Collingwood, VIC 3066, Melbourne, Australia.

Wednesday – Friday 11am – 6pm Saturday 12pm – 5pm

 

Pin-up welcomes Warren Taylor of The Narrows as curator for Graphic Architecture. The exhibition features local and international contributions of resonant printed material connected to the file of architecture. Curated as a series of ‘clusters’, the collection reveals key moments where the relationship between architecture and the printed form have combined to communicate and explicit architectural intent beyond the traditional boundaries of the profession.

The material collates a diverse range of work – each with an overt gesture drawn from an architectural language and positioned through a sophisticated graphic manner – and sourced from the Architectural Association London, Experimental Jetset, Karel Martens, Fabio Ongarato Design, Archigram, Tomato, AMO, Harry Williamson, Clement Meadmore, Chase & Galley and more.

 

Pin-up is a new, independent architecture and design gallery, project and event space housed within one of Melbourne’s most vibrant creative precincts. Firmly engaged with promoting local debate yet with an international outlook, Pin-up is dedicated to exhibiting, communicating and promoting architecture and design in an accessible, responsive and inspirational environment.

Pin-up is an initiative of Something Together, founded by Fleur Watson, Curator and former Editor of Monument Magazine, and Martyn Hook, Architect and Melbourne Editor of AR Magazine. Something Together is a creative studio focused on presenting architecture and design in an intelligent and accessible way through the design, curation and production of exhibitions, events and publications. Joining Fleur and Martyn on Pin-up is Emma Telfer, Partner and Marketing Communications Lead.

Pin-up takes its name from a studio approach where designers ‘pin up’ their design process in order to reveal ideas through presenting them to others and, in turn, develop a richer, more meaningful understanding of the importance of investing in quality architecture and design.

Pin-up would not be possible without the support of our Sponsors: Light ProjectCBD ContractingKetel One,Universal Design StudioChase & GalleyKeith Deverell &Design to Print.

View Pin-up photos on Flickr.

Follow Pin-up onFacebook and Twitter.

The Art Of Imaging: Architectural Design Photography

 blog, Events, Exhibits, photography  Comments Off on The Art Of Imaging: Architectural Design Photography
Sep 202011
 

The Washington Design Center  

SEP. 8 – OCT. 21, CONCOURSE LEVEL, WDC

 

Photograph by Maxwell MacKenzie

The Washington Design Center and Dodge-Chrome, Inc. present “Architectural and Design Photography: The Art of Imaging,” at the Washington Design Center. The exhibition features over 100 works by 29 of the area’s top architectural, interior design, landscape, and fine-art photographers. The exhibition also marks the region’s premier celebration of exceptional architectural photography and groundbreaking digital imaging—capturing the illuminating force behind architectural and design photography and digital art in the nation’s capital.

Among the show’s highlights is the iconic photograph by Mike Mitchell (below) of the Beatles’ first U.S. concert on Feb. 11, 1964 at the Washington Coliseum Washington, D.C. This photograph recently made news headlines around the world when a gelatin silver print of it was auctioned at Christie’s in New York:

The works will be shown in two gallery showrooms at the design center. The first room will display architectural photography by area photographers, including:

Gordon Beall, Ron Blunt, Dan Cunningham, Lydia Cutter, Judy Davis, Roger Foley, Anne Gummerson, Greg Hadley, Julia Heine of McInturff Architects, Anice Hoachlander, Morgan Howarth, Alan Karchmer, Sam Kittner, Erik Kvalsvik (photo at right), Maxwell MacKenzie (photo at top), Prakash Patel, Eric Taylor,  Jeff Wolfram and Ken Wyner.

In the second gallery, a display of fine-art photography will also be shown alongside innovative imaging techniquesby designers of Dodge-Chrome, Inc. Various examples of these techniques, including “environmental interior décor,” where photographic images are printed on a myriad of environmental surfaces, including metal, acrylic, wood, canvas, and paper, will show how these processes have revolutionized the design field.  The photographers featured in this gallery will include:

Kay Chernush, Robert Epstein, Max Hirshfeld, Karen Jordan, Cade Martin, Mike Mitchell, Irene Owsley, Randy Santos, Angie Seckinger, and Colin Winterbottom (photo)

ADMISSION IS FREE. Exhibit is open Monday through

Friday, 9-5

A great write up of the exhibit:

Lens crafters: Exhibit salutes architectural photography

Capturing beautiful images of homes takes patience — and the right light

  • The challenge of photographing this room was to infuse enough light into the interior so that both inside and outside spaces looked natural with details that are easy to read.
The challenge of photographing this room was to infuse enough… (Greg Hadley, Baltimore Sun)
September 13, 2011|By Dennis Hockman, Chesapeake Home + Living

Northern Architectural Association Architectural Drawing Competition’11

 blog, Competition, drawing, Exhibits, visualization  Comments Off on Northern Architectural Association Architectural Drawing Competition’11
Sep 132011
 

The Northern Architectural Association in partnership with the North East Young Practitioners Forum (a branch of RIBA North East) are launching a 2011 Architectural Drawing Competition.

Stretch those artistic architectural muscles in the 2011 NAA/YPF architectural drawing competition. Newcastle upon Tyne is a vibrant and ever changing city help us celebrate its architecture through the medium of ‘drawn’ art. This year we are asking you to dust off your pencils, pens or even your mouse and take a deeper look at the city and raise some money for charity.

This year’s theme is ‘Hidden City’. Take a look past the obvious and represent Newcastle’s hidden architectural nature. Maybe it’s a different side of a well- known icon or a truly hidden gem but we’d like to see what you see when you take a deeper look at the architecture of the city.

Drawing and painting by hand was the first and only way for people to visually depict a subject, but they are just a few among many ways one can delineate today therefore we have split the inaugural competition into two categories;

By Hand: work that embodies and celebrates the art of architecture as a tool for communication through hand delineations, sketches and renderings. There will be a £500 Prize for the winning entry along with further runners up prizes.

Digital/Mixed Media: entries that demonstrate excellence through an innovative use of digital or hybrid media. There will be a £500 Prize for the winning entry again with further runners up prizes.

All entries to be submitted by 4pm 3rd October 2011, and will be exhibited for 4 Weeks at Northumbria University. Following this they will be exhibited and will be auctioned off for charity at the RIBA & NAA Northern Network Awards Presentation on 4th November 2011 at the Newcastle Civic Centre with all proceeds going to Maggies North East.

Entry forms can be downloaded from our Facebook page (North East Young Practitioners Forum) from Monday 4th July or please contact [email protected] for an email copy.

Presenting Architectural Exhibits

 blog, drawing, Events, Exhibits, Uncategorized, visualization  Comments Off on Presenting Architectural Exhibits
Sep 122011
 


Ok, so it has been years since I have attended an architecture exhibition. After starting Presenting Architecture and realizing that I needed to be up on the state of everything to do with presenting architecture, attending architecture exhibits went on my to do list. My timing was good with the San Francisco AIA chapter’s Architecture And The City Festival coming up. The first two exhibits I visited within a week of each other were, Architecture of Consequence at the San Francisco AIA gallery, and Reclaim Market Street at the SPUR gallery. Credit should go to the San Francisco AIA and it’s Architecture and the City Festival, well thought out, publicized and full of great content, exhibits and events. Both exhibits were list only entrance for those with the foresight to reserve their spot. What is also worth a mention is that both venues are fairly new and state of the art gallery spaces, refreshing to see such top rate gallery space for architectural related exhibits with full capacity openings.

Interestingly enough each exhibit focused on urban planning solutions, Architecture of Consequence on futuristic conceptual ideas and Reclaim Market Street on ideas for Market street in San Francisco before an upcoming repaving project. The persona of each hosting organization was apparent with the more bookishness of SPUR showing visibly with books accompanying the video screens and a DIY post-it note contribute your ideas space. Architecture of Consequence naturally showcased more architectural design based urban solutions meaning urban design sometimes took a back seat.

Architectural exhibits have always been an experiment in designing presentation boards. A change of pace for an in-house marketing department to show their own design sense away from the day to day client or generic marketing layouts that need to be straightforward. I have to be honest here, that while many an image of mine has been used on presentation boards, knowing my own weakness and boring preferences in this area, I have always left this realm to the more specific professional graphic design types.

Architecture of Consequence based it’s presentation boards on a Mondrian painting geometry (B.131 Composition with Red, Yellow, Black, Blue and Grey), which although interesting in concept and working toward the goal of an integrated exhibit started the firms with a design restraint which is never a good idea and was also disregarded for the most part. This exhibit consisted of boards from the original exhibition Architecture of Consequence – Dutch Designs on the Future with four Bay area architecture firms adding to the exhibit for a local twist. Text on all boards was unreadable at the size printed with tons of text, a bit of editing and readability would have gone far here.  Using the term boards is a bit misleading as each presentation was a vinyl type print adhered directly onto the walls of the gallery resulting in a textured effect that took away from every presentation.  Images were fuzzy on many boards resulting from the wall showing through and most likely low resolution images being enlarged to much.

Reclaim Market Street was designed in a straight forward way with cardboard laser cut stencils for labeling with extremely plain but effective text accompanying a photo tinted to resemble yellow trace. While I am one to always advocate for more images, I felt that the message of the exhibit came forward beautifully and clearly with text overriding imagery. Contrast that to the AIA exhibits fuzzy printed displays and type faces that at largest were unreadable,

Both exhibits are conceptually extremely different with The Architecture of Consequence being highly conceptual and Reclaiming Market street being a community based intervention project. Given this one would think that Architecture of Consequence would have a major edge on the wow factor but with the content of each board being visually impaired and the Reclaiming Market Street exhibit so clear in design and content that it was clearly a better presentation. Visuals aside, both exhibits are totally worth visiting and well worth your time!