When: 6:00 PM – 8:00 PM MONDAY, NOVEMBER 14
People have been communicating through storytelling since they lived in caves and sat around campfires. Today, businesses use narrative to convey their companies’ messages and stand out in an increasingly competitive marketplace. So how does storytelling apply to design firms? What distinguishes one firm from another is not only its portfolio, but messages conveyed through creative and compelling stories. These speakers will demonstrate how design firms can use multimedia tools and different platforms to create effective stories that boost marketing, communications, and public relations programs.
Denise Ramzy, LEED AP BD+C, Adjunct Professor, Parsons The New School of Design and Principal, Field Dimension
Richard Cook, AIA Partner, Cook+Fox Architects
Helen Dimoff, Communications Director/Principal, NBBJ
Free for members
$10 for non-members
Organized by the AIANY Marketing and PR Committee